10 Reasons Websites don’t rank in Google Pt6: Content in Images and Flash


Google and all the main search engines work on reading text and following links.

The contents of an image can be described to Google using what’s called an ALT or TITLE tag.

You can see these tags in action when you move your mouse over some images on a website. When you do this a small tooltip style message comes up with descriptive text.

With some images, it’s important to add meaningful text to describe the image, if the image is of something meaningful to the user.
For example, a product image in a shop would be a good example, where text along the lines of “Picture of a Dell Latitude E6400 Laptop Computer” might be used. This adds a little more context to the page, and helps Google include the image in its Google Images database.

Avoid putting key messages and words that you’d like Google to find in to the image itself. Often there are ways to display an image beneath text that achieves the same thing.

Finally, Flash is a great animation technology that can bring your website alive and provide a compelling interactive experience. BUT….Google cannot read flash content. If you have any words or links built in to Flash Technology, Google will never find them.

Many companies work around this by providing both a Flash and conventional website without Flash. The Flash driven website is the standard offering when the user visits the website, however the non-Flash version is purely to allow Google to discover it.

Having two websites can get you nicely round this issue, however that’s double the site, so double the effort and double the cost!

Want to know more?

Give us a call on 01727 739812

  • creare magazin online

    I appreciate, lead to I found exactly what I was looking for. You have ended my 4 day lengthy hunt! God Bless you man. Have a nice day. Bye

  • seo,greek seo,Προώθηση Ιστοσελίδων

    Very nice post. I simply stumbled upon your blog and wished to mention that I've truly loved surfing around your weblog posts. After all I?ll be subscribing in your feed and I am hoping you write once more soon!

  • SEOyou

    I am not sure the place you're getting your info, however good topic. I needs to spend some time studying much more or figuring out more. Thank you for great information I was searching for this information for my mission.

  • seo

    Useful info. Lucky me I found your website unintentionally, and I'm stunned why this accident didn't happened earlier! I bookmarked it.

  • SEO Experts Academy Review

    Usually I do not learn article on blogs, however I wish to say that this write-up very pressured me to take a look at and do it! Your writing taste has been surprised me. Thank you, quite nice post.

  • I like the valuable information you supply for your articles. I'll bookmark your weblog and check again right here frequently. I'm rather sure I will learn many new stuff right here! Best of luck for the following!

  • Useful information. Lucky me I discovered your web site by accident, and I am stunned why this accident did not happened in advance! I bookmarked it.